AXA Insurance UK’s Doug Jenkins talks ADAS, self-driving, MAAS and more…

AXA’s Jenkins on ADAS and self-driving: a fascinating time for motor insurance

One of the most engaging panellists at the recent Zenzic CAM Innovators event, Doug Jenkins, Motor Technical Risk Manager at AXA Insurance UK, gives an insurer’s perspective on ADAS and self-driving.

What are your views on Mercedes accepting responsibility for accidents caused by its automated lane keeping system? 

DJ: “This is a really interesting announcement and is in line with the recommendations from the Law Commission. On paper, the liability is clear, but I think there is some work still do – together – before we can work out how it would play out in practice.

“There’s also a massive difference between retail insurance and fleet insurance. For an individual policyholder, one of these ALKS-equipped cars would probably be on a comprehensive policy with a small excess, whereas in the fleet market a lot of people almost self-insure, with huge excesses on third party only cover. I’m guessing Mercedes focused on the retail business, but it will be interesting to see the implications for fleets.

“Let’s think about what happens in a claim: You’re lucky enough to be given one of these cars as a fleet vehicle and unfortunately you get sideswiped. There might well be a sticker on the windscreen with the number of an accident management company or a fleet manager.

What happens next is important. The person who takes the first notification call will run through a script and ask certain questions. They’ll ask what happened and you might say “They clipped me and took off the wing mirror”, you’re unlikely to say, “It was an issue with their lane assist system”.

“If it’s a sub-£5,000 claim, an accident management company might well just authorise the repair and arrange it via one of their approved repair centres. Job done. This Mercedes announcement means interfering with that very efficient process. Even if an insurer starts looking at the cause of the accident, the report might say “The vehicle just came to a stop – it was a malfunction”. The driver was still supposed to remain in control so how do you attribute blame to the lane assist?

“As an insurer providing basic Road Traffic Act (RTA) cover, we would have to pay any losses and then go to Mercedes and say we’d like our money back. We will need to develop the process of sign-off and how the costs are charged back – of course, these things will come as we get deeper into the deployment of AVs.”

What are the implications of attaching liability to the vehicle rather than the driver?

DJ: “I wish I had a pound for every time this came up in conversation! Let’s say the law changes and self-driving is allowed. What cover would be needed? Does it look like a motor policy? At AXA we’ve got working groups looking at that. It’s all in the wording but very few people read the 50-page agreements – they just want to be covered so we want to make the end product as comprehensive as possible.

“The definition of insurance is transferring risk. Somebody pays for loss or damage caused by something going wrong. That’s the bottom line. We currently insure several organisations trialling autonomous vehicles in the UK, so we understand the exposure. They’re close to the point where they want to take the safety drivers out, and we’re very involved in that discussion.

“The rate of progress is increasing. I bought a Q4 recently and Audi’s technical centre couldn’t answer one of my queries because “it is too new”. We’ve recently clarified our cover for electric vehicles (EVs), looking at things like cables trailing and chargers blowing up. These are new eventualities, but it’s just a case of changing the wording to respond to these new customer needs.

“When it comes to full autonomy, I know it sounds complicated but, in all honesty, I don’t think it will be. Rest assured, by working with The Association of British Insurers (ABI) and Thatcham, the insurance industry will take new factors into account and provide the right cover.”

Is it sensible for ALKS to be the first system defined in UK law as “automated”?

DJ: “As Thatcham have made clear, we’re not particularly encouraged by this being the first stage. The main reason being: ALKS doesn’t pull over safely if something goes wrong. If it could proceed to a safe location – for example, a hard shoulder – then fine, but we’re a long way away from that.

“The government have set out the position – they want the UK to lead in this – but I am concerned that it could become confusing for the public when really autonomous vehicles come to the market as this technology really does just keep you in your lane.

“Admittedly, it’s a complicated area because of the historic legislation, but there’s a reason all insurers pay into Thatcham – they do a lot of great research – and I think their advice should be listened to.”

Very broadly, what are your views on the biggest claims made about self-driving vehicles?

DG: “The implications for car ownership are interesting, particularly for the younger generation. In my day, passing your test and getting your first car was all about mobility. Young people still want to get from A to B, but they want choices – they’re not so worried about ownership.

“The Highlands Transport Partnership is a good example of mobility as a service (MAAS) – providing access to buses, trains, cars and bikes through a single app. There are more flexible ways to have a car too, for example, to change model every month if you want.

“People talk about a world of zero collisions and, having dealt with serious accidents, it’s a great goal. We know that around 90% of accidents are due to human error. People do silly things and when you have pedestrians, cyclists and old internal combustion engine vehicles sharing a space there is risk. We’ll certainly be much closer to zero collisions once all cars are connected and automated.

“In the meantime, I expect the type of claim to change. Autonomous emergency braking (AEB) will mean less vehicles running into back of third parties, which are usually the most expensive. Assisted driving means there should be less slow speed collisions, and there are currently lots of those.

“It wasn’t so long ago that people started building motorised vehicles and it took around 30 years for that legislation to come in. I think what’s happening now with self-driving is very similar to that.”

Anything else you’d like to mention re self-driving?

DJ: “It’s an absolutely fascinating time to be involved in motor insurance. At the moment the UK is behind the US in terms of getting these vehicles on the road. In San Francisco the police pulled over a driverless car and it just drove off.

“Our role is to move with the times and provide end-to-end cover, to help you get from A to B, even via C and D, safely and on time. I know there are ongoing discussions between the ABI and The Society of Motor Manufacturers and Traders (SMMT) about what data we can receive from connected cars, and about standardising the format.  

“In the here and now, AXA has just launched the STeP app, a digital claims solution on the retail side. We’ve developed it in-house and the thought that’s gone into it is amazing. It will dramatically reduce the time from notification to repair and customer feedback has been very positive.”

NEVS Sango EVs to be fitted with Oxbotica self-driving tech.

Gimme, gimme, gimme a robotaxi after midnight! Oxbotica and NEVS unite for self-driving, all-electric on-demand mobility

Just in time for Eurovision, one of the UK’s leading self-driving companies, Oxbotica, has a signed a long-term strategic partnership with Swedish disruptive mobility organisation, NEVS.

Stefan Tilk of NEVS and Gavin Jackson of Oxbotica agree new self-driving EV deal
Stefan Tilk of NEVS and Gavin Jackson of Oxbotica agree new self-driving EV deal

The agreement will see Oxbotica integrating its Driver autonomy system into NEVS’ eye-catching Sango electric vehicle (EV). The result: a fleet of self-driving, all-electric vehicles providing on-demand mobility services on geo-fenced public roads by the end of 2023.

“Gimme, gimme, gimme a robotaxi after midnight” as Swedish super troup and multi-Eurovison winners, ABBA, nearly said.

If successful, “multiple projects in Europe” will follow in 2024 and, from 2025 onwards, the solution will be “scaled across the globe”.

Self-driving collaborations

Oxbotica is building a reputation for major collaborations and Cars of the Future was on the money (money money) with news of its all-weather radar localisation solution for automated vehicles (AVs) with Navtech Radar, and its AV trial at BP’s Lingen refinery in Germany.

You can read more about the Oxford University spin-out’s vision in this 2021 interview with Co-founder and CTO, Professor Paul Newman.

Its new partner, National Electric Vehicle Sweden AB (NEVS), was established in 2012, with roots from the 1940s, and is based in Trollhättan in Sweden’s famous automotive cluster.

Official comments

Commenting on the NEVS partnership, Gavin Jackson, new CEO at Oxbotica, said: “The combination of Oxbotica Driver and this stunning, next-generation, electric vehicle is a perfect match.

“It allows us to create an urban mobility service that will make roads safer, cleaner, and less congested, and provide customers with a new way to travel. The partnership will truly change how the earth moves and I can’t wait to see the first vehicles out on the road next year.”

Stefan Tilk, President at NEVS, said: “Having a partnership with Oxbotica and being able to progress substantially with its autonomous stack as the “driver”, will indeed make the ecosystem of our mobility solution complete.

“Through this partnership we will be able to deploy pilots and commercial fleets – ensuring a breakthrough in the movement of people in a green, safe and smart way, paving the way for sustainable cities.”

As detailed in Queen’s Speech 2022 lobby pack, the self-driving sector is predicted to be worth £41.7bn to the UK economy by 2035. The winner takes it all, apparently.

Somewhat surprisingly, as it had been trailed, there was no mention of self-driving in the 2022 Queen’s Speech

Queen’s Speech 2022: a notable absence and no mention of self-driving

The 2022 Queen’s Speech – delivered by Prince Charles following Monday’s announcement that the monarch would not attend – set out the UK government’s legislative programme but, somewhat disappointingly, there was no mention of self-driving.

This despite the letter to Prime Minister Boris Johnson from 17 major UK businesses calling for primary legislation for automated vehicles (AVs) to be included…

… and the Queen’s Speech 2022: Transport In Focus article, published on the House of Lords Library webpage on 5 May, which said: “The speech is expected to include several measures concerning transport… establishing a new rail body; regulating the sale of e-scooters; and providing for driverless cars.”

House of Lords Library re self-driving in Queen’s Speech 2022
House of Lords Library re self-driving in Queen’s Speech 2022

No self-driving?

Come the big day, there was only this broad commitment: “My Government will improve transport across the United Kingdom, delivering safer, cleaner services and enabling more innovations.

Indeed, the only transport sector to get a special mention was rail: “Legislation will be introduced to modernise rail services and improve reliability for passengers.”

It was left to others to fill in the gaps.

AA president, Edmund King, said: “The world of transport is changing rapidly with new innovations and technologies for consumers to choose from. Regardless of how people travel, we must keep the consumer at the heart of it.

“For car owners, the drive towards electrification needs more support and we are pleased to see more emphasis on boosting the public charging network. As well as installing more chargepoints, we need to ensure they are reliable, easy to use, safe and accessible to all.

“Similarly, drivers will need to be part of the conversation when it comes to introducing more autonomous technology in cars. Drivers are not quite ready to take their hands off the wheel and are nervous about handing over responsibility to the car but are supportive of technology such as autonomous emergency braking which enhances safety.

“With e-scooters and other forms of micro-mobility popping up more frequently on UK roads, it makes sense that safety regulation should come first. If introduced alongside appropriate infrastructure, e-mobility could help provide a positive shift in greener localised travel both for individuals and last-mile freight.” 

Cllr David Renard, Transport spokesperson for the Local Government Association, said: “Councils are determined to tackle climate change and are already supporting the transition to electric vehicles. It is good that the Queen’s Speech outlines ambitions to speed up this transition but councils need clarity about their role in delivering this change.”

Other parts of the speech which may be relevant to self-driving included “An Energy Bill to deliver the transition to cheaper, cleaner, and more secure energy” and the announcement that “The United Kingdom’s data protection regime will be reformed”.

Ah well, remember the glory days when, at the state opening of parliament, the Queen said: “My ministers will ensure the UK is at the forefront of technology for new forms of transport, including autonomous and electric vehicles.” That was back in 2016.

[Edit at 11.30am on Wed 11 May ]

Our thanks to Felix Boon, Solicitor and Senior Claim Adjuster at Zurich Insurance, for pointing out that, deep in the Queen’s Speech 2022 lobby pack (on page 31 of 140), there are couple of brief references to self-driving: 

“Legislation for self-driving vehicles will enable an emerging UK sector in this new technology, predicted by the Connected Places Catapult in 2020 to be worth £41.7 billion to the UK economy by 2035 and expected to create 38,000 new skilled jobs.”

And

“Introducing new laws that safely enable self-driving and remotely operated vehicles and vessels, support the roll-out of electric vehicle charge points and enabling the licensing of London pedicabs.”

Apparently not worthy of inclusion in the actual Speech!

VW and Volvo CEOs talk connected and automated mobility (CAM) at the FT’s Future of the Car Summit 2022.

Next gen mobility will be transformational like smartphones predicts new Volvo CEO Rowan

Connected and automated mobility (CAM) featured prominently on the first morning of the four-day Future of the Car Summit 2022, hosted by Financial Times Live.

The online-only first day (Monday 9 May), ahead of in-person and digital events tomorrow and Wednesday, included big name vehicle manufacturer speakers – Volkswagen Group CEO, Herbert Diess, and Volvo Cars CEO, Jim Rowan.

Future mobility

Diess targeted an 10-12% market share in the US and reiterated that he sees VW as a tech company not a car company.

VW's Herbert Diess at the launch of the first BP Flexpole EV fast charger
VW’s Herbert Diess at the launch of the first BP Flexpole EV fast charger

On connectivity, he described modern cars as “most advanced devices on the internet”, saying: “Up until now, you do the hardware, electronics, software, you do the launch and then you don’t touch it anymore.

“Now, you continuously work on the systems in the car to deliver more functionality. In autonomous driving, the car becomes a learning device. You have to upgrade the software over time, you have to take all this responsibility.”

He also predicted it could take years for self-driving cars to master extreme weather.

Like feature phones to smartphones

Next up was new Volvo Cars CEO, Jim Rowan. Formerly of Dyson and BlackBerry, he likened the current state of play in the automotive industry to that of the telecoms industry as it moved from feature phones to smartphones.

Volvo Cars CEO, Jim Rowan, 2022
Volvo Cars CEO, Jim Rowan, 2022

“The smartphone enriched that product to a level that no one had really envisaged, and how much more that became a part of everyday life was transformational,” he said.

“The same thing is going to happen in the auto industry, or in the next generation mobility industry as I prefer to call it. What we’ll be able to do with next gen mobility is going to be tremendously different from what we currently do with cars.

“I think you’ll see great technology being used across every car going forward. We’re actually seeing that right now, and that’s only going to accelerate.

“Remember, the next generation that we need to bring into the car market is Gen Z, digital natives born into a digital world. They expect connectivity, they expect services to be available seamlessly between their car, home and phone. It’s not a wow factor to them.”

Connected and automated mobility

There followed a panel discussion on “Revolutionising the in-vehicle experience and turning it into a recurring revenue stream”, with TJ Fox, Senior Vice President of Industrial IoT and Automotive at Verizon Business, Gianmarco Brunetti, Head of Commercial Transformation at Jaguar Land Rover, and recent Cars of the Future interviewee, Inma Martinez, from the Global Partnership on AI (GPAI).

Fox focused on the infrastructure – network quality and reliability across all use cases, especially for “mission critical” applications.

“Vehicles will be constantly updated to continually get better than they were the day they came off the production line, and 5G will be underpinning that moving forward,” he said.

While Brunetti focused on the customer experiences. “I expect that in the future we will be mainly focusing on two things,” he said.

“First, how we can be of more service to the customer, how we can make their day-to-day experience better; and second, how can we leverage technology to make our operations better and more efficient.”

Martinez set out GPAI’s aim, as a partnership of 25 OECD nations, to ensure that artificial intelligence becomes “a tool for good, and progress and welfare”.

Inma Martinez of the Global Partnership on AI (GPAI)
Inma Martinez of the Global Partnership on AI (GPAI)

“At the moment, data is basically just for safety,” she said. “In the very near future, it will be used to make cars really smart – evolving, self-learning AI – gathering data from the exterior to create situational awareness.

“Safety was always the biggest goal that governments imposed on the sector, now it is CO2 emissions, but traditionally it was safety. The auto industry is very close to the space and the aerospace industries – the aim is zero errors, pure perfection.”

It was a great start to the event, and we look forward to the headline act tomorrow evening, with Tesla CEO Elon Musk confirmed for a live hour-long interview.

Indy Autonomous Challenge winner PoliMOVE sets new self-driving world speed record at Cape Canaveral in Florida.

Video: 192mph PoliMOVE car rockets to self-driving world speed record

On 27 April 2022, the PoliMOVE car, developed by The Politecnico university in Milan, set a new world speed record for a self-driving vehicle, an impressive 192.2mph (309.3kph).

Self-driving record on Space Shuttle airstrip

The feat was achieved on the famous Space Shuttle landing runway at NASA’s Kennedy Space Center in Cape Canaveral, Florida.

 Fastest self-driving car April 2022 – PoliMOVE – via Indy Autonomous Challenge

As is customary for such attempts, the new mark was the average speed achieved across two consecutive 1km runs in opposite directions, to mitigate the effects of any tailwind.

The previous day, PoliMOVE had beaten the previous record of 175.49mph (282.42kph), held by Roborace, but the team were confident they could go faster.

Especially pleasing for metric fans, the new record time meant breaking the 300kph barrier for the first time.

Indy Autonomous Challenge winner

The Politecnico team were invited to use the iconic Space Shuttle straight following their hard-won victory at the Indy Autonomous Challenge in January.

The PoliMOVE self-driving racecar won the Indy Autonomous Challenge in January 2022
The PoliMOVE self-driving racecar won the Indy Autonomous Challenge in January 2022

There, PoliMOVE reached 172.9mph (278.4kph) at the Las Vegas Motor Speedway, beating teams from six other universities to claim the $150k top prize.

To ensure an even playing field, all Indy Autonomous Challenge teams used the same model racecar – a Dallara AV-21 – with each adding their own software.

TUM Autonomous Motorsport from the Technische Universität in Munich, Germany, took second place, winning $50k.

PoliMOVE and TUM self-driving cars battling at the Indy Autonomous Challenge in January 2022
PoliMOVE and TUM self-driving cars battling at the Indy Autonomous Challenge in January 2022

Official comment

Professor Sergio Savaresi, team leader for Politecnico di Milano, commented: “We saw what the future holds for autonomous vehicles and credit goes to the entire PoliMOVE team, especially Dr Brandon Dixon.

“We were running a car operating on algorithms alone, where precision is paramount, and any small prediction error could have created a completely different outcome.

“This test run was exhilarating, and we are thrilled with the world record, but we’re also excited by the fact that this data will be made available to all, and the industry will benefit from our work.”

Politecnico di Milano specialises in engineering and industrial design, with many courses taught in English.

The Politecnico research group, led by Prof. Savaresi, has been studying automatic controls on everything from electric bicycles to tractors for over 20 years.

PoliMOVE self-driving car at Atlanta Atlanta Motor Speedway, May 2022
PoliMOVE self-driving car at Atlanta Motor Speedway, May 2022

This week, the PoliMOVE team moved on to the Atlanta Motor Speedway for further high-speed testing…  this time involving turning! We await the results with interest.

The Institute of the Motor Industry already has a skills solution for ADAS and is looking ahead to full self-driving.

IMI on the right road to next level self-driving skills

In a recent MotorPro podcast, AA President Edmund King predicted that connected and self-driving vehicles will lead to “radical changes” in the UK automotive industry. He’s quite right of course and, as you’d expect, the Institute of the Motor Industry (IMI) is ahead of the game.

Steve Scofield FIMI, Head of Business Development at the IMI, commented: “We’re already on the road to full autonomy, starting with the lower levels of automation. For instance, our e-learning skills solution and campaigns around Advanced Driver Assistance Systems (ADAS).

Steve Scofield talks self-driving
Steve Scofield, Head of Business Development at the IMI, talks self-driving

“That’s currently the biggest issue for the real-world car parc, whether for accident repair or maintenance and repair. Very soon we’ll be launching new ADAS qualifications, and that’s just the start of our journey.

Self-driving skills

“From a skills perspective, the IMI is downstream of the research and testing being conducted by groups like the Department for Transport’s Centre for Connected and Autonomous Vehicles (CCAV). But we’re continually horizon-scanning and engaging with key stakeholders – that’s all part of being future-proof.

“We have strong partnerships with organisations like Thatcham and BSI to make sure we can see what’s coming, to build-in industry requirements, to drive continuing professional development (CPD), and to ensure there’s recognition of accredited training.”

A good example is IMI TechSafe, which identifies a member’s professionalism and safe working in the field of electric vehicles (EVs) and other safety-critical systems, including autonomous and driver assistance systems.

Self-driving standards

The repair of ADAS-equipped vehicles is covered by British Standard BS10125, formerly known as PAS 125, and most insurance companies will only give work to businesses that meet the standard.

As an indicator of how the UK will embrace the higher levels of automation – vehicles that can get from A to B with minimal human interaction – it is interesting to note the work of BSI’s connected and automated vehicles (CAV) standards programme, sponsored by the CCAV in conjunction with Innovate UK and Zenzic.

PAS stands for Publicly Available Specification, and BSI is working on three new ones: PAS 1880 on guidelines for developing and assessing control systems for automated vehicles; PAS 1881 on assuring safety for autonomous vehicle trials and testing; and PAS 1882 on data collection and management for automated vehicle trials for the purpose of incident investigation. According to BSI, around 30% of PASs go on to form the basis of international standards.

Steve Scofield continued: Our IMI industry Sector Advisory Group, which includes around 75 organisations, will be looking closely at autonomous. It’s really important for us to sow the seeds early, to embed qualifications around autonomous into our training centres so our membership is ready for the changing environment.

“Bear in mind that the Law Commission is only just putting together the regulatory framework for self-driving in the UK. We’re not far down the road with autonomous yet, we’re mainly talking level one and two driver assistance, but you can see the world is shifting towards ACES – Autonomous, Connected, Electric and Shared.

Self-driving talent

“It’s exciting for talent acquisition because it should help us to attract the next generation. Young people are very interested in low carbon and the green agenda. They also like the idea of working in a dynamic, rapidly evolving sector.

“Just this week, [IMI chief executive] Steve Nash and I were at a John Deere training academy seeing how they use GPS to position their vehicles within a centimetre or two. For road vehicles there’s the whole connectivity side, how these vehicles will talk to the infrastructure, the vehicle manufacturer, the vehicle owner and other vehicles.

“I don’t have all of the answers at this stage, I can just see bits of it as we’re researching. What’s very clear is that the motor industry will need a lot more talent in software, as well as the usual vehicle systems.”

In terms of bottom line benefits, IMI analysis of salary data for 2020 showed an earning premium of more than 10% for EV qualified technicians. That’s about £3,700 per annum extra in your pay packet for specialising in cutting-edge tech.

Please note: a version of this article was first published by the Institute of the Motor Industry’s MotorPro magazine.

Industry letter to UK Prime Minister calls for primary legislation to seize global self-driving opportunity.

Businesses urge PM to add self-driving legislation to Queen’s Speech on 10 May

The top brass from 17 major UK businesses have jointly written to Prime Minister Boris Johnson calling for the Government to announce primary legislation for automated vehicles (AVs) in the Queen’s Speech on 10 May.

The broad coalition consists of representatives from the self-driving sector – AECOM, Aurrigo, Conigital, Wayve and Westfield Technology Group – the insurance sector – Admiral, the Association of British Insurers (ABI), AXA, Thatcham Research and Zego – the tech sector – Coadec, techUK and Virgin – the finance sector – firstminute capital and Eclipse Ventures – and supermarket groups ASDA and Ocado.

Legal framework for self-driving

Together, they call for a comprehensive legal framework for the safe and sustainable deployment of AVs, citing economic and societal benefits including improved road safety and reduced emissions.

Sky News concluded that: “The letter contained a veiled warning to ministers, including the business secretary, that time was running out to keep pace with rival regulatory frameworks.”

Notably, in Germany, 13,000km of motorway are already approved for Level 3 automated driving.

In the UK, the recent Highway Code announcement to move Britain “closer to a self-driving revolution” referred to a 2025 target for having a full regulatory framework in place.

The letter quotes statistics from the Connected Places Catapult – the government’s innovation agency for the transport industry – including “an export potential worth £10.9bn by 2035.”

Connected Places Catapult self-driving market forecast
Connected Places Catapult self-driving market forecast

Dougie Barnett, Director of Customer Risk Management at AXA UK, commented: “As one of the largest motor insurers, AXA is keen to support, promote and enable the take-up of automated technology on UK roads.

“AVs would provide significant societal benefits, including safer, cleaner and more accessible roads and, via the development of the technology, would support SMEs scaling up and subsequently levelling-up throughout the UK.

“However, the development of self-driving technology needs to be underpinned by a robust legal and regulatory framework, which prioritises the safety of all road users.

“With this letter, we are urging the Government to announce primary legislation for AVs, ensuring safety remains at the heart of their development and deployment as well as advancing the benefits they bring to society.” 

Self-driving legislation letter

The letter, dated 21 April 2022 and titled “Primary Legislation for Automated Vehicles”, was addressed to PM Boris Johnson and cc’d to Grant Shapps, Secretary of State for Transport, Trudy Harrison MP, Parliamentary Under Secretary of State at the Department for Transport (DfT) and Kwasi Kwarteng MP, Secretary of State at the Department of Business, Energy and Industrial Strategy (BEIS). The full text reads…

Dear Prime Minister,

We write from across industry to highlight the benefits of automated vehicles (AVs) to the UK and call on the Government to announce primary legislation for Automated Vehicles in the upcoming Queen’s Speech. We welcome the extensive work of the Law Commissions of England and Wales, and Scotland, who have collaborated with industry to propose a comprehensive legal framework for the safe and sustainable deployment of AVs.

The UK has a unique opportunity to be a global leader in the development and deployment of AVs, or self-driving vehicles. This technology is the most exciting innovation for transport in decades and has the potential to level-up every corner of the UK, improve the country’s productivity, create jobs, reduce emissions, improve road safety, and bolster opportunities everywhere.

The industry has the potential to unleash economic growth across the whole of the UK. The global market for AVs is predicted to be worth £650bn by 2035, of which the UK is estimated to gain £41.7bn, creating 49,000 highly skilled green jobs in 2035, and a further 23,000 jobs from AV technologies. There is also an export potential worth £10.9bn by 2035 [according to the Connected Places Catapult Market Forecast For Connected and Autonomous Vehicles].

Beyond the significant economic opportunity, this transition is essential to meet the Government’s Net Zero target. Self-driving electric vehicles could greatly reduce congestion, pollution and fuel consumption. In addition, they offer huge opportunities for an increase in safety and reduction in road deaths. Research shows that a shift to AVs could bring a 93% reduction in accidents by 2040. And since road accidents are the leading cause of death among those aged 15-29, many thousands of lives are likely to be saved.

We urge the Government to consider the benefit this can bring to people’s everyday lives across the country too. Automated mobility has the potential to better connect rural communities and provide people with better access to opportunities. For example, a visually impaired person who can’t drive or navigate public transport easily will be able to stay connected to their friends and family via a self-driving mobility service. AVs also mean goods, like our everyday groceries, can be moved around the country more efficiently and safely, supporting the green transition of the last-mile delivery market which is predicted to be worth £44bn by 2025.

It is crucial that we unlock this technology and create a safe regulatory framework for people across the UK. This is a critical year in the development of this technology, as we see more examples of AVs moving closer to deployment. The Government needs to introduce legislation this year, to ensure the UK remains a world leader in AVs, and continues attracting investment to the UK. We are aware that other countries are looking to legislate this year and we strongly recommend that the UK maintains its global stance in this industry.

We would be pleased to discuss any of the above and look forward to continued engagement with the Government as the regulatory framework for the safe use of self-driving technology evolves.

Yours Sincerely,

Claudio Gienal, CEO, AXA UK&I
Alex Kendall, Co-founder and CEO, Wayve
Josh Bayliss, CEO, Virgin Group
Prof. David Keene, CEO, Aurrigo
Cristina Nestares, UK CEO, Admiral
Matthew Avery, CEO, Thatcham Research
Julian Turner, CEO, Westfield Technology Group
Don Dhaliwal, CEO, Conigital Limited
Dom Hallas, Executive Director, Coadec
Tim Steiner OBE, CEO, Ocado Group
Brent Hoberman, Co-founder & Executive Chairman, firstminute capital
Sten Saar, CEO, Zego
Seth Winterroth, Partner, Eclipse Ventures
Andy Barker, COO, AECOM
Julian David, CEO, techUK
James Dalton, Director of General Insurance Policy, ABI
Simon Gregg, Senior Vice President – E-Commerce, ASDA

Looking ahead to conditionally automated driving, owners need to understand their car’s capabilities and their responsibilities

Even before Level 3 automated driving, car manuals are epic – longer than War and Peace

As cars get ever more connected and assisted driving features on the road to conditionally automated driving (see the updated SAE Levels), drivers are ever harder pushed to find all the right buttons.

Peter Stoker, Chief Engineer at Millbrook test track, made the point in our interview last year, saying: “If you buy a new car, you should read the manual, but how many people do? Especially with Covid, more cars are being delivered with minimal interaction – it’s a case of “there’s the key, where’s the station?”

Automated driving capabilities

Just last week, Steve Gooding, director of the RAC Foundation, had this to say about changes to The Highway Code related to self-driving: “Vehicle manufacturers and sellers will have a vital role to play in ensuring their customers fully appreciate the capabilities of the cars they buy and the rules that govern them.”

Quite so. Unfortunately, no matter how thorough the handover, settings get forgotten and drivers find themselves reaching for the good old owner’s handbook. Which makes this eye-catching research by Scrap Car Comparison all the more worrying.

The salvage specialist analysed the owner’s manuals for 100 of the UK’s most popular vehicles. It found that Audi has by far the heftiest, with the R8 being longest at 616,064 words, followed by the e-tron at 603,649 words, both, incredibly, three times longer than the Ford F-Series in third at 194,305 words.

Audi R8 has the longest manual according to Scrap Car Comparison
Audi R8 has the longest manual according to Scrap Car Comparison

To put that into perspective, at an average English silent reading speed of 238 words per minute, both the R8 and e-tron manuals take over 40 hours to complete, comparable to Tolstoy’s titanic tome, War and Peace.

At a mere 76,944 words, Harry Potter and the Philosopher’s Stone is well under half the size of the 163,225-word Ford Focus manual.

Top 10 longest vehicle manuals

Rank  Vehicle Make & Model  Manual Word Count  Average Time To Read  
1  Audi R8  616,064  43 hours 9 minutes  
2  Audi e-tron  603,649  42 hours 16 minutes  
3  Ford F-Series  194,305  13 hours 36 minutes  
4  Ram Pickup 1500  177,196  12 hours 24 minutes  
5  Audi A3  174,181  12 hours 11 minutes  
6  Volvo XC40  171,457  12 hours  
7  Volkswagen ID.4  168,060  11 hours 46 minutes  
8  Jeep Gladiator  163,857  11 hours 28 minutes  
9  Ford Focus  163,225  11 hours 25 minutes  
10  GMC Sierra  158,194  11 hours 4 minutes  

The shortest manuals list is dominated by two-wheelers, with the Vmoto Super Soco CPX electric scooter taking top spot, with only 2,834 words. Only three cars made the shortest manuals top 10 – the Range Rover Evoque, Nissan Leaf and VW Polo.

Range Rover Evoque has shortest car manual according to Scrap Car Comparison
Range Rover Evoque has shortest car manual according to Scrap Car Comparison

Top 10 shortest vehicle manuals

Rank  Vehicle Make & Model  Manual Word Count  Average Time To Read  
1  Vmoto Super Soco CPX2,834 11 minutes 
2  Honda NSC 110 Vision12,146 51 minutes 
3  Honda CB125F15,029 1 hour 3 minutes 
4  Range Rover Evoque16,526 1 hour 9 minutes 
5  Honda PCX12521,083 1 hour 28 minutes 
6  Nissan Leaf21,541 1 hour 30 minutes 
7  Yamaha NMAX 12522,152 1 hour 33 minutes 
8  Honda SHi 12523,438 1 hour 38 minutes 
9  Yamaha Ténéré 70028,685 2 hours 
10  VW Polo31,897 2 hours 14 minutes 

In addition to reading length, the study also used the Flesch-Kincaid Reading Ease Score to rank the accessibility of each manual.

It found the McLaren 765LT supercar manual to be the most difficult to digest, with a Flesch-Kincaid score of 44.3, requiring the equivalent of a college-level education to understand it.

McLaren 765LT manual the most difficult to digest according to Scrap Car Comparison
McLaren 765LT manual the most difficult to digest according to Scrap Car Comparison

The Vauxhall Crossland X and BMW 2 Series completed the top three for impenetrability, all with an 18+age suitability rating.

Top 10 hardest to read vehicle manuals

Rank Vehicle Make & Model Flesch-Kincaid Reading Ease Score Age Suitability (years) 
McLaren 765LT 44.3 18+ 
Vauxhall Crossland X 44.5 18+ 
BMW 2 Series 45.06 18+ 
Ferrari 812 Superfast 45.35 18+ 
Vauxhall Grandland X 45.64 18+ 
Range Rover Evoque 45.65 18+ 
Ford Ranger 45.83 18+ 
Honda Jazz 46.38 18+ 
Nissan Frontier 46.88 18+ 
10 Mercedes GLC 47.89 18+ 

At the more accessible end of the spectrum, Tesla’s Model Y was found to be the easiest manual to understand, scoring 76.92 on the Flesch-Kincaid scale, suitable for those aged 12-13 and above.

Tesla Model Y manual the easiest to digest according to Scrap Car Comparison
Tesla Model Y manual the easiest to digest according to Scrap Car Comparison

Toyota also did well, taking second and third spots with its Tacoma and Tundra manuals.

Top 10 easiest to read vehicle manuals

Rank Vehicle Make & Model Flesch-Kincaid Reading Ease Score Age Suitability (years) 
Tesla Model Y 76.92 12-13 years 
Toyota Tacoma 76.53 12-13 years 
Toyota Tundra 76.42 12-13 years 
Chevrolet Bolt EV 74.48 12-13 years 
Fiat 500 73.97 12-13 years 
Honda NSC 100 Vision 73.42 12-13 years 
Porsche 911 Turbo S 72.55 12-13 years 
Ford Mustang Mach-E 72.07 12-13 years 
Kia Sportage 69.86 13-15 years 
10 Audi Q2 69.82 13-15 years 

Dan Gick, Managing Director at Scrap Car Comparison, commented: “Vehicle owner manuals are a great resource which can teach you not only how to get the most out of your car, but also how to maintain your vehicle so that you can drive it safely. 

“While some seem to get it right in terms of reading length and accessibility, other manufacturers may need to think about whether they’re making their manuals overly complex.”

Tara Andringa, Executive Director of Partners for Automated Vehicle Education (PAVE) talks self-driving surveys, international expansion and more

Meet the Partners for Automated Vehicle Education (PAVE) in Europe

Of the 100+ features I’ve done for Cars of the Future, the one I find myself quoting most is last summer’s Letters from America: Partners for Automated Vehicle Education (PAVE). In particular, the evidence that live self-driving vehicle demonstration events are highly effective in boosting public trust.

The organisation with a mission to “inform the public about automated vehicles” is expanding fast – launching PAVE Canada in February and now, PAVE Europe.

Partners for Automated Vehicle Education (PAVE) in Europe

On 17 March 2022, at the Autonomy Paris sustainable mobility conference, PAVE Europe announced six “Founding Members”, and a very prestigious bunch they are too. In alphabetical order: financial services provider, Achmea; autonomous vehicle technology specialists, EasyMile and Mobileye; the world’s largest reinsurer, Swiss Re; Cologne-based safety tester TÜV Rheinland; and the company born of Google’s self-driving car project, Waymo.

From a UK perspective, we note the involvement of Lukas Nekermann, MD of London-based Neckermann Strategic Advisors and author of the influential 2015 book, The Mobility Revolution. Both he and Frederic John, who together co-authored 2020’s Being Driven, are credited as the “co-initiators” of PAVE Europe.

We caught up with Tara Andringa, Executive Director of PAVE, to find out more.

Tara Andringa, Executive Director of Partners for Automated Vehicle Education
Tara Andringa, Executive Director of Partners for Automated Vehicle Education

TA: “We’ve achieved a lot since your last article – made progress on projects we spoke about and launched some brand new ones too.

“Our weekly virtual panels, which began during Covid, have continued to go extremely well. We thought there might be some Zoom fatigue once people got back to work, but in fact they’ve gotten more popular. We’ve had more than 16,000 people register for the panels live, and we have had an additional 20,000 views on YouTube.

“The virtual panels are a great way to spread the conversation about AVs and in January we won a prestigious award for them – a National Communications Award for Outstanding Public Education at the Transportation Research Board (TRB) conference in Washington.

Partners for Automated Vehicle Education at the TRB conference 2021
Partners for Automated Vehicle Education at the TRB conference 2021
Automated Vehicle Survey

“Another major success last fall was our survey work. We put together a powerhouse group with the Massachusetts Institute of Technology (MIT) and JD Power to track longitudinally how views change over time. We released the first results in November and we’re going to make it an annual thing.”

The headline result in 2021 was that only 37% of respondents correctly identified the description of a fully automated self-driving vehicle (according to SAE International’s definition) from seven possibilities. 55% of respondents selected descriptions aligned with driver assistance technology.

The results led Lisa Boor, senior manager of global automotive at J.D. Power, to quote the robot from Lost In Space, describing “a ‘Danger, Will Robinson’ moment for the fully automated self-driving vehicle industry”, with “a significant gap between actual and perceived AV knowledge.” 

TA: “Another thing we mentioned last time was our public sector workshop with the state of Ohio. We’ve tried to really build out that program, working a lot on state engagement here in the United States. We help to educate public sector officials, to give them the information they need to make choices for their communities and educate their constituencies.”

Which brings us to your international expansion.

TA: “Yes. We’ve realised that, while every government is taking a different regulatory approach, the public confusion and misperceptions are a global phenomenon. So, we’ve decided to expand PAVE’s mission elsewhere, so each country or continent will have its own chapter or sister organisation.

“Public sector engagement is such an important part of this. Each government is looking at different policy options, but this is a global industry.  Our new Canadian and European members will be able to network with our US members, to collaborate, but also do their own thing, run their own events tailored to local needs.”

For more on PAVE Europe visit pavecampaign.org/europe

Lucas Noldus Ph.D. details the latest high tech ways to measure driver behaviour in ADAS-equipped and self-driving vehicles

Connected and self-driving car safety: Noldus keeps more than an eye on distracted driving

Isn’t LinkedIn marvellous? I met Lucas Noldus Ph.D., Founder & CEO of Netherlands-based Noldus Information Technology, after he liked my interview with his Global Partnership on Artificial Intelligence (GPAI) colleague, Inma Martinez.

A few messages flew back and forth, and it transpired that he’s an expert in measuring driver behaviour, particularly driver-vehicle interactions in ADAS-equipped and self-driving vehicles. That was music to my ears, so we arranged a Zoom. What follows is the highly insightful result.

Lucas Noldus
Lucas Noldus Ph.D., Founder of Noldus Information Technology

LN: “The future starts here. The world is changing. We see people living longer and there are more and more interactive devices – telephones, tablets, dashboards – with which we can interact, leading to greater risk of distraction while driving. I know personally how tempting it is to use these devices, always trying to keep your eyes on the road.

“We already have fascinating developments in connected driving and now, with self-driving, the role of the driver changes significantly. That has triggered research institutes, universities, OEMs and tier one suppliers to pay more attention to the user experience for both drivers and passengers.

“All these experiences are important because how people perceive the safety and comfort will influence their buying decisions, and their recommendations to other potential users.

“For autonomous driving, how far will we go towards level five? What happens at the intermediate stages? Over the coming decades, driving tasks will gradually diminish but, until full autonomy, the driver will have to remain on standby, ready to take over in certain situations. How will the vehicle know the driver is available? How quickly can he take over? These are the topics we’re involved in as a technology company.

“We make tools to allow automotive researchers to keep the human in the loop. Traditionally, automotive research focused exclusively on improving the vehicle – better engines, drivetrains etc. Until recently, nobody paid much attention to the human being (with a brain, skeletal system, muscles, motor functions), who needs to process information through his sensory organs, draw the right conclusions and take actions.

“Now, these aspects are getting more attention, especially in relation to reduced capacity, whether due to a distracting device, drugs, alcohol or neurodegeneration. As you get older your response time becomes longer, your eyesight and hearing abilities reduce, as does the speed at which you can process information.

“These are the challenges that researchers in automotive are looking at concerning the role of the driver, now and in the future. If the automated or semi-automated system wants to give control back to the driver because its AI algorithms decide a situation is too complex, can the driver safely take over while he’s been doing something like reading or taking a nap? How many milliseconds does the brain need to be alert again?

NK: “Draft legislation seems to be proceeding on a 10-second rule, but some studies say at least 30 seconds is required.”

LN: “Situational awareness – that’s a key word in this business. Not only where am I geographically, but in what situation. Oh, I’m in a situation where the road surface is very wet, there’s a vehicle just in front of me, the exit I need is near and I’m in the wrong lane. Understanding a situation like that takes time.

“If we take a helicopter view, from our perspective as a technology company, what should be measured to understand the driver behaviour? Which sensors should we use to pick up that information? If we use a microphone, a video camera, a heartbeat monitor and a link to the ECU, how do we synchronise that?

“That’s not trivial because one sensor may be sending the sampling at 300Hz and another at 25 frames per second. That’s something my company has specialised in over the years. We’re very good at merging data from different sources, whether it’s a driving simulator continuously spitting out data, a real car, or sensors mounted in the infrastructure.

“You then need to analyse that data and pull out meaningful quantitative units that give you actionable insights. Generating large matrices is no big deal, making sense of that information is the real challenge.

“For example, in dashboard design, a manufacturer might be comparing two or three displays of road quality. A driver behaviour study with our tools will give the designer a clear answer on which design leads to the least cognitive workload, the least confusion.

Noldus DriveLab
Noldus DriveLab

“This same technical challenge can be applied to a vast number of design objectives. The vehicle manufacturer might be looking to make incremental improvements to, say, the readability of the dashboard under certain light conditions. Or they might be working on a completely new feature, like an intelligent personal in-car assistant. A number of brands are working on that, but the concept is still relatively new.

“You cannot test every scenario on the road, it’s just too dangerous, so we work with simulator manufacturers too. On the road or in the lab, we can measure a driver’s actions with eye-tracker, audio, video, face-reader and physiology in one.”

NK: “Back to LinkedIn again, I saw a post by Perry McCarthy, the F1 driver and original Stig on Top Gear, who said something like: Simulators are getting so good these days, when you make a mistake they drop three tonnes of bricks on your legs!”

LN: “You have so-called high fidelity and low fidelity simulators – the higher the fidelity, the closer you get to the real vehicle behaviour on the road, and there are all sorts of metrics to benchmark responsiveness.

“You have simple fixed-base simulators right up to motion-based simulators which can rotate, pitch and roll, move forward, backwards, sideways and up and down. For the best ones you’re talking about 10 million euros.

“We work with OEMs, tier1 suppliers, research institutes and simulator manufacturers to build-in our DriveLab software platform. We also advise on what sensors are recommended depending on what aspects of driver behaviour they want to study.

“We try to capture all the driver-vehicle interactions, so if he pushes a pedal, changes gear or turns the steering wheel, that’s all recorded and fed into the data stream. We can also record their body motion, facial expression, what they’re saying and how they’re saying it – it all tells us something about their mental state.

Noldus eye-tracker
Multi-camera eye tracker (Smart Eye)

“Eye tracking measures the point of gaze – what your pupils are focused on. In a vehicle, that might be the left, right and rear mirrors, through the windscreen or windows, around the interior, even looking back over your shoulders. To capture all that you need multiple eye-tracking cameras. If you just want to look at, for example, how the driver perceives distance to the car in front, you can do with just two cameras rather than six.

“Eye tracking generates all sorts of data. How long the eyes have been looking at something is called dwell time. Then there’s what direction the eyes are looking in and how fast the eyes move from one fixed position to another – that’s the saccade. People doing eye tracking research measure saccades in milliseconds.

“Another important metric is pupil diameter. If the light intensity goes up, the pupil diameter decreases. Given a stable light condition, the diameter of your pupil says something about the cognitive load to your brain – the harder you have to think, the wider your pupils will open. If you’re tired, your blink rate will go up. There’s a normal natural blink rate to refresh the fluid on your eyes with a fully awake person, but if you’re falling asleep the blink rate changes. It’s a very useful instrument.

“Then there’s body worn sensors that measure physiology. It’s harder to do in-car, but in a lab people don’t mind wearing electromyography (EMG) sensors to measure muscle tension. If you’re a designer and you want to know how easy it is for an 80-year-old lady to operate a gearshift, you need to know how much muscle power she has to exert.

“We also measure the pulse rate with a technique called photoplethysmography (PPG), like in a sports watch. From the PPG signal you can derive the heart rate (HR). However, a more accurate method is an electrocardiogram (ECG), which is based on the electrical activity of the heart.


Noldus physiological data
GSR (EDA) measurement

“Further still, we measure galvanic skin response (GSR), also called electrodermal activity (EDA), the level of sweating of your skin. The more nervous you get, the more you sweat. If you’re a bit late braking approaching a traffic jam, your GSR level will jump up. A few body parts are really good for capturing GSR – the wrist, palm, fingers, and the foot.

“We also measure oxygen saturation in the blood with near infrared spectroscopy (NIRS) and brain activity with an electroencephalogram (EEG). Both EEG and NIRS show which brain region is activated.

“Another incredibly useful technique is face reading. Simply by pointing a video camera at someone’s face we can plot 500 points – the surroundings of the eyebrows, the eyelids, the nose, chin, mouth, lips. We feed this into a neural network model and classify it against a database of tens of thousands of annotated images, allowing us to identify basic emotions – happy, sad, angry, surprised, disgusted, scared or neutral. You can capture that from one photograph. For other states, like boredom or confusion, you need a series of images.

“These days we can even capture the heart rate just by looking at the face – tiny changes in colour resulting from the pulsation of the blood vessels in the skin. This field of face reading is evolving every year and I dare to claim that we are leading the pack with our tool.

“Doing this in the lab is one thing, doing it in a real car is another challenge, being able to keep your focus on the driver’s face and deal with variable backgrounds. Of course, cars also drive at night so the next question is can you do all this in darkness? We turned our company van into an instrumented vehicle and my sons agreed to be the guinea pigs.

“It took some work – overcoming the issue of light striking the face and causing sharp shadows, for instance – but we can now use infrared illuminators with our FaceReader software to make these measurements in full darkness.

“The turning of the head is also very important in studying distraction, for example, if the driver looks sideways for too long, or nods their head in sleepiness. When something shocks someone, we see the face change and the blood pressure rise, and these readings are synchronised in DriveLab.

“It is well proven that even things like changing radio station can be very distracting. Taking your eyes off the road for just a few seconds is dangerous. As we move to more and more connected devices, touchscreens and voice commands, minimising distraction is vital to ensure safety.”

NK: “I absolutely love this tech but what I actually drive is a 7-year-old Suzuki Swift Sport with a petrol engine and a manual gearbox, and I quite like it that way”

LN: “I’m doing research on cars of the future with my software but I am personally driving a 30-year old soft-top Saab 900. That’s my ultimate relaxation, getting away from high tech for a moment.

“At Noldus, we’re constantly pushing the boundaries of research, working with top level organisations in automotive – Bosch, Cat, Daimler, Fiat, Honda, Isuzu, Land Rover, Mazda, Nissan, Scania, Skoda, Toyota, Valeo and Volvo, to name just a few – and also with the Netherlands Aerospace Centre (NLR) and the Maritime Research Institute Netherlands (MARIN).

“Our aim is make it so that the client doesn’t have to worry about things like hardware to software connections – we do that for them so they can focus on their research or design challenge.”

For further info see noldus.com